Toy for Joy: Promoting literacy is part of campaign’s mission
December 19, 2024
Link to Libraries donates 1,000 books to Toy for Joy campaign
By Ron Chimelis | rchimelis@repub.com
(Masslive) The Toy for Joy campaign is in its final stages, but a late surge in donations will make countless children and families happy this Christmas.
The campaign deadline of Dec. 24 comes so quickly. But donations received just before or on that date, or in the mail just after the deadline, count just as much and will go directly toward providing toys, games and books to children from Hampden, Hampshire and Franklin counties.
Even a contribution mailed on the deadline day of Dec. 24 is applied to the cause.
Now in its 102nd year, Toy for Joy has again been sponsored by the Salvation Army, which has been involved with the drive since the 1950s. The organization’s citadels in Springfield, Holyoke and Greenfield have been distributing gifts to deserving children.
Promoting literacy among children has been a Toy for Joy mission for years. This year, Link to Libraries again supported the cause in a major way by providing 1,000 brand new, age-appropriate books to the Salvation Army.
“These books are worth approximately $5,000 in all. Last year, we donated 600, so we were able to nearly double it this year,” said Amy Anderlonis, executive vice-president of the Hampden-based Link to Libraries nonprofit.
“We think books are the best gift. To make it happen, we rely on the generosity of local businesses,” Anderlonis said.
“For many children, their first book comes from us. Salvation Army was having some trouble getting age-appropriate books, but we think partnering with them helps all of us, and the children.”
Anderlonis said Link to Libraries was formed in 2008 out of deep concern that so many children in school struggle because of reading challenges. The agency has donated over one million books, at an average of more than 50,000 per year, to encourage a lifelong love of reading by children.
Armed with quality toys and books for the children, Toy for Joy is promoted and advertised by The Republican, Reminder Publishing, MassLive and El Pueblo Latino. All contributions will be recognized and published in The Republican and Reminder Publications, and online by MassLive.com.
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Western Mass News visits Link to Libraries and helps label hundreds of books for children in need.
SPRINGFIELD, MA – On Thursday, April 9th, Link to Libraries hosted its second Celebrity Bartending event at The Student Prince and Fort in Springfield, raising a record breaking $29,000.00 in support of their mission to increase underserved children’s access to books at school and at home. These funds will enable Link to Libraries to purchase more than 7,000 new books for children and schools in need across Western Massachusetts and Northern Connecticut. “We were absolutely blown away by how the Western Massachusetts community showed up in support of children in need at this event. It was a packed house from start to finish,” said Laurie Flynn, President & Chief Executive Officer of Link to Libraries. “We are so incredibly grateful to our amazing team of bartenders who raised record funds and brought in over 200 independent donors. It was wonderful to be able to come together as a community and to celebrate this important work. It takes a village, and our village showed up in spades!” In addition to tips for the bartenders, Link to Libraries also raised funds through the sale tickets of raffle items generously donated by MGM Springfield, Springfield Symphony Orchestra, Max Restaurant Group, Callaway Golf, and The Student Prince and Fort. Michelle Abdow and Sue Spiry from Market Mentors along with Janine and Jay Queenin of Specialty Bolt and Screw raised close to $13,000. The race was too close to call, so on behalf of each of the winning teams, Link to Libraries will donate 100 new books to both Springfield’s Hiram Dorman and Mary Pottenger elementary schools. Both Market Mentors and Specialty Bolt & Screw generously sponsor those schools through Link to Libraries’ Community Book Link Sponsorship Program. Other bartenders included: Crystal Neuhauser (UMass Amherst Foundation); Jennifer McGrath (MGM Springfield); Nikki Burnett and Amy Stec (Educare Springfield); Ryan McCollum (RMC Strategies); Kristin Fitzpatrick (William Raveis Realty); Juan LaTorre III (Verizon); Kathy Martin (Glenmeadow); Andrea Hicks-Martin (Elms College); and Michelle and Ben Sullivan (Balise Auto Group). Tim Cullinan of The New System provided music for the event, and Chris Marion of Chris Marion Photography captured the evening in photos. Both generously donated their time and services. About Link to Libraries Link to Libraries is a 501(c)(3) nonprofit organization whose mission is to distribute new books to school and home libraries in need. By increasing a child’s access to books, Link to Libraries strives to enhance the language and literacy skills of children of all cultural backgrounds. To date, Link to Libraries has donated over one million new books and sponsors 70 schools in need throughout Western Massachusetts, Northern Connecticut and Boston.
"Link to Libraries" coming to Boston after donating over 1 million books to kids in need Laurie Flynn of Link to Libraries talks about the organization's efforts to get books into the hands of children. View WBZ News CBS Boston story below.
Western Mass News visits Link to Libraries and helps label hundreds of books for children in need.
SPRINGFIELD, MA – On Thursday, April 9th, Link to Libraries hosted its second Celebrity Bartending event at The Student Prince and Fort in Springfield, raising a record breaking $29,000.00 in support of their mission to increase underserved children’s access to books at school and at home. These funds will enable Link to Libraries to purchase more than 7,000 new books for children and schools in need across Western Massachusetts and Northern Connecticut. “We were absolutely blown away by how the Western Massachusetts community showed up in support of children in need at this event. It was a packed house from start to finish,” said Laurie Flynn, President & Chief Executive Officer of Link to Libraries. “We are so incredibly grateful to our amazing team of bartenders who raised record funds and brought in over 200 independent donors. It was wonderful to be able to come together as a community and to celebrate this important work. It takes a village, and our village showed up in spades!” In addition to tips for the bartenders, Link to Libraries also raised funds through the sale tickets of raffle items generously donated by MGM Springfield, Springfield Symphony Orchestra, Max Restaurant Group, Callaway Golf, and The Student Prince and Fort. Michelle Abdow and Sue Spiry from Market Mentors along with Janine and Jay Queenin of Specialty Bolt and Screw raised close to $13,000. The race was too close to call, so on behalf of each of the winning teams, Link to Libraries will donate 100 new books to both Springfield’s Hiram Dorman and Mary Pottenger elementary schools. Both Market Mentors and Specialty Bolt & Screw generously sponsor those schools through Link to Libraries’ Community Book Link Sponsorship Program. Other bartenders included: Crystal Neuhauser (UMass Amherst Foundation); Jennifer McGrath (MGM Springfield); Nikki Burnett and Amy Stec (Educare Springfield); Ryan McCollum (RMC Strategies); Kristin Fitzpatrick (William Raveis Realty); Juan LaTorre III (Verizon); Kathy Martin (Glenmeadow); Andrea Hicks-Martin (Elms College); and Michelle and Ben Sullivan (Balise Auto Group). Tim Cullinan of The New System provided music for the event, and Chris Marion of Chris Marion Photography captured the evening in photos. Both generously donated their time and services. About Link to Libraries Link to Libraries is a 501(c)(3) nonprofit organization whose mission is to distribute new books to school and home libraries in need. By increasing a child’s access to books, Link to Libraries strives to enhance the language and literacy skills of children of all cultural backgrounds. To date, Link to Libraries has donated over one million new books and sponsors 70 schools in need throughout Western Massachusetts, Northern Connecticut and Boston.
"Link to Libraries" coming to Boston after donating over 1 million books to kids in need Laurie Flynn of Link to Libraries talks about the organization's efforts to get books into the hands of children. View WBZ News CBS Boston story below.
Link to Libraries CEO and President Laurie Flynn was honored to sit down with Patrick Berry of 22News for an in-depth interview about Link to Libraries and its impact in the community.
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Link to Libraries, a non-profit organization that provides millions of books to children received a generous donation from Balise Toyota in West Springfield.
